AWARENESS
WE LOVE OUR PLAYGROUND
We are deeply in love with surfing, the journey to wild peaks, and the incredible planet that makes it all possible. This love comes with a profound sense of responsibility. As surfers and as humans, we are guests in this beautiful world, and our actions must reflect that gratitude.
This is why sustainability, durability, and ethics aren't just words—they are the fundamental values that guide every decision we make. We are committed to building gear that not only enhances your experience but also respects our shared playground. Each step forward is a promise to protect the places we love to explore.
Our Core Values in Action
For us, sustainability, durability, and ethics aren't just buzzwords—they are the foundational principles that guide every decision we make. We believe that by integrating these values into our brand, we can create a positive ripple effect, both in the water and beyond.
100% RECYCLED MATERIALS
Sustainability is woven into the very fabric of our design process, from the initial sketch to the final product. We meticulously source innovative, eco-friendly materials like biodegradable foam for our traction pads and strive to minimize our footprint through plastic-free packaging and responsible production methods.
Using recycled fabric from the beginning was a clear way to go and an easy decision to make.
For us, producing eco-friendly products is not a plus, but is a must. We cannot continue to forge ahead without awareness of the consequences of our actions.
We have to think about our planet and preserve our playground.
That's why with the new collection, we have introduced another important step for us: a 10 year warranty.
100% RECYCLED FABRIC
EXTRA RAILS PROTECTION
FUNCTIONAL CARRY SYSTEM
LDPE TARPAULIN FREE
YKK SALT RESISTANT ZIPPER
10 YEARS WARRANTY
TARPAULIN IS NOT ALLOWED
Every decision is followed by a consequence. From our beginning, we have taken a clear path to sustainability and an environmentally friendly way.
Every single stitch, fabric and construction method reflects deep commitment to follow our ethical fundamentals.
Durability is one of our must haves, but also one of the main factors of leading an eco-friendly life.
That's why we decided to ban LDPE webbing tarpaulin in all of our products. This material is commonly used in the surf bag industry in the last 40 years. We are already seeing its effect and believe that over the years it will continue to decompose and flood the environment with micro pieces of plastic.
DURABILITY
Durability has always been our mantra. Years ago, we made a bold decision: to stand behind every product with a 10-year warranty. But before we could make that promise, we faced a crucial question: how could we truly prove our gear's quality and longevity?
The answer emerged from an in-depth team discussion and became the philosophy that defines our entire design process. We developed a custom, rigorous testing method that blends data-driven analysis with the raw, authentic feedback of surfer instinct. By combining scientific precision with the unpredictable demands of the ocean, we ensure our products are ready for a decade of adventure.
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